Next Up For Macy’s: Matthew Williamson

17 Mar

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The collaboration with Kinder Aggugini has barely been on the racks long enough to determine whether it’s a success or a failure, and Macy’s has already announced that its next designer collab will be with Matthew Williamson, the British designer known for his colorful prints and flowing fabrics. Launching April 13, the new collection will feature dresses, tops, scarves and even leather and suede pieces priced from $50 to $300 (but  most falling in the range of $50 to $120). Expect bold prints on dresses, bohemian blouses, rompers and scarves with a retro 70’s twist. A full advertising campaign with Dree Hemmingway will be coming soon.

Matthew Williamson for Macy’s. In stores and online April 13.


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